Ara,
I share your frustration over this. My take is that five star guys see themselves as future NFL stars and the whole forty year discussion doesn’t really resonate with most of them. It takes a pretty mature 18 yr old who is told every day how great they are, who firmly believes they will be making millions playing on Sundays, etc... to decide to attend college where the student requirements are so demanding. Offensive linemen are the exception as they seem to be more mature, thoughtful and disciplined, etc... as has been reported numerous times.
The other consideration is winning. The elite kids want and expect to play for championships. The NC is obviously the pinnacle, but the big five conf championship games are exciting as hell and carry a lot of cache in their own right in the eyes of these young men, who grow up rooting for conference teams in their area, etc... The only championship ND can offer is the NC and the excitement of the playoff games, and we haven’t much to show in this regard.
The surest way for ND to attract the elite talent is to win big, be a regular participant in the NC playoff games, and a perennial top 5-10 team. I feel we are getting closer with the kind of talent we are bringing in and the talent of the depth we are developing, but we need to show we are consistently among the top programs, and at a minimum that means back to back double digit winning seasons as a first step towards this. Given our schedules over the next three seasons, this is a critical year for Kelly to show he has taken the program to the next level.