For so many reasons, this just screams of a leverage move. If anything, it just greases the path to the Big Ten.
1.) If Notre Dame succeeds, you will have a Civil War break out in the ACC. The Conference could even vote to dissolve with as few as eight votes. There goes your GOR. Why? Notre Dame would be making twice as much for their ACC Home games than would an ACC team when Notre Dame plays at the ACC stadium.
2.) NBC can’t even negotiate with the Big 12 for at least another year and a half unless ESPN and FOX gives them permission because of their exclusivity window. I doubt very much that will happen, almost to the point of it being nothing more than an intentional ruse to grease the way for the next possibility.
3.) If this move fails, which it probably will for the reasons mentioned above, Swarbrick can then say he tried, but the Big Ten money was too hard to pass up.